YEAR
2016
ROLE
Art Direction, UI/UX Design
PROJECT
E-commerce & Social App / Mobile
2 min read
STITCHWELL shopping app
Stitchwell offers a carefully curated selection of men's products over an easy to use, straight forward e-commerce and social platform. With the Stitchwell App, it aims to connect the e-commerce site with its users by engaging them with their favorite brands through unique social channels.
a Familiar Interface
Giving the user a familiar interface laid out the groundwork for the rest of the app. Keeping within the essence of Instagram, we created key components that tie the app back to the main site for an overall cohesive look and feel.
Intuitive Searching
Using an intuitive search engine allows the user to quickly find what they are looking for. Autocomplete, sorting filters, and spellcheck features aid in the users quest to find their next favorite jacket.
Inspirational Likes
Sometimes you can’t quite put your finger on where you’ve seen a certain product before. Luckily for the SW customer, we created a section where they can see all their past photos they’ve tapped the like button on.
User Engagement
To keep the users engaged we created a platform on the app that enables them to participate by submitting their own photos. While submitting their photos, they can also search and tag the items that they’re wearing in their look.
CHOOSE YOUR LOOK
Once a profile is made, customers can submit photos right from their phone to be reviewed by the Stitchwell team.
tag the items
Customers can tag the items featured on their look by searching through the intuitive search engine.
submit your LOOk
After reviewing once more, users can simply hit the submit button to send off their looks to be featured on the site.
typography
Primary / Secondary
